Just finished reading Winning at Intrapreneurship- 12 Labors to Overcome Corporate Culture and Achieve Startup Success by Guillaume Herve. Here is my take on the book.
Winning at Intrapreneurship provides a roadmap for understanding what it takes to successfully build intrapreneurship in your organization. Guillaume Herve does a great job of digging deep into the nuances behind intrapreneurship – the challenges, opportunities and solutions. Not only does he point out the pitfalls, he shares tools and techniques that you can use to deal with them.
Throughout the book he explores the relationship between the core business and the new business – the potential conflicts, interdependencies and obstacles that can get in the way. Then shows you how to avoid the traps that can slow things down and impede progress.
The book provides a well-documented approach to setting goals, managing expectations and achieving results. It defines and describes the roles and responsibilities of key individuals – the intrapreneur, sponsor and gatekeeper. It shows you how to use proven methodologies and techniques to leverage existing assets of the core business, encourage collaboration and effectively communicate across stakeholders.
Winning at Intrapreneurship helps you prepare and plan for a successful launch and provides steps you can take to effectively market, manage and accelerate growth of the new business. It shows you ways to interpret market data so you and the organization correctly assess potential, measure risk, and achieve results.
Guillaume is an experienced intrapreneur whose insight, wisdom and experience will help you understand what it takes to be successful at intrapreneurship. Winning at Intrapreneurship is a must read for individuals, executives and organizations that want a proven approach to building intrapreneurship.