A question that many executives ask me; “Is corporate entrepreneurship just the latest management fad.” Fad or no fad the real question is why now!
Read 10 reasons why corporate entrepreneurship is needed now. Then let me know if you think corporate entrepreneurship (Intrapreneurship) is a management fad or here to stay.
1) Inadequate Growth: The current reality is that most organizations have spent the last decade investing in existing or mature products that are not providing adequate growth.
2) Failure Rate: The failure rate for new business initiatives remains high for new products and services, more than ninety percent for transformational efforts.
3) Lack of Capabilities: A majority of CEOs do not feel like they have the skills or capabilities inside their organization to achieve their growth agenda, they are probably right.
4) Few Role Models: Only four percent of executives in large organizations are entrepreneurs or entrepreneurial, most executives have achieved their success by managing the core business not building new ones. Read More
